For Dickies SS21 Archive Renewed, I worked across a graphic collection built from the brand’s own visual history. The idea was to revisit vintage Dickies advertising and archive imagery, then rework those references into something new rather than simply reproduce them.

I developed new T-shirt graphics and all-over prints using historic artwork, logos and imagery as raw material, rebuilding and recomposing them into a contemporary graphic language that could work across multiple apparel categories.

The final collection applied these graphics across core Dickies pieces including workwear, shirting and womenswear, creating a print-heavy capsule that connected the brand’s manufacturing and advertising heritage with a more modern fashion context.